Marketing Coordinator in Houston, TX at ARS

Date Posted: 8/7/2019

Job Snapshot

Job Description

Company: ARS/Rescue Rooter

 At ARS Rescue Rooter, we attribute much of our success to the strength of our marketing division. To build on this momentum, we're searching for a highly qualified Marketing Coordinator. From day one this individual will contribute to existing marketing programs, while assisting with the development of new initiatives aligned company goals. The coordinator works closely with corporate marketing, division staff, general managers, and branch management teams to strategize and provide support while being consistent with the corporate mission. 

The ideal candidate will have prior experience with a wide range of marketing functions, including communications, advertising, branding, digital marketing, social media and advance knowledge of Microsoft excel pivot tables.

 

DUTIES AND RESPONSIBILITIES:

  • Executes and proofs seasonal and monthly solo, marriage mail and email campaigns to include creative and offer recommendations and approvals; communicates status to marketing managers and other team members.
  • Creates and manages solo, marriage mail and email grids to include tracking numbers, offers, legal disclaimer, quantities, costs, etc.
  • Sets up tracking numbers with tracking vendor and test to ensure they are working and routing properly.
  • Maintains divisional offer and disclaimer grids.
  • Maintains direct mail and online tracking spreadsheets, including revenue match-back and customer acquisition type, and keeps PowerPoint or other support formats up-to-date.
  • Assists in creative approval process with general managers, marketing managers and director of marketing.
  • Responsible for proofing print Yellow Page ads, confirming content and providing updates/approvals to Yellow Page vendor in a timely manner as requested.
  • Manages the creation of collateral pieces, contracts, and other business forms as needed by service centers and divisions.  Includes initial creative, proofing, ordering and status of printed materials.
  • Assists with the creation and execution of community activity, media, and online campaigns.
  • Manages budget versus cost expectations and provides month end marketing costs to marketing manager as requested.
  • Analyzes operational data and correlation to marketing to gain additional insights into service centers and/or division.
  • Analyzes Call Cap and other phone tracking data to provide insight, including listening to calls and gathering/analyzing data.
  • Actively participates in planning and weekly status meetings with agencies and vendors.
Requisition ID: 018708-5502

Job Requirements

QUALIFICATION REQUIREMENTS:

  • Requires strong teamwork experience.
  • Ability to manage multiple priorities.
  • Excellent written and verbal communications skills.
  • Excellent time management skills.
  • Good organizational and data analytical skills with attention to detail.
  • Demonstrated ability to work under limited supervision.
  • Proficient in Microsoft Word, Excel, PowerPoint.

 

MINIMUM EDUCATION/EXPERIENCE:

Bachelor’s degree in Marketing or related field, plus 5-7 years of local marketing and analytical experience; prefer B2C, franchise and/or service industry experience. 

Related experience and/or advanced training or any equivalent combination of education and experience may be substituted. Must be computer literate with knowledge of Microsoft Office products. 

ARS-Rescue Rooter is an Equal Opportunity Employer AA/EOE/M/F/V/D. In compliance with the Americans with Disabilities Act, ARS-Rescue Rooter may provide reasonable accommodations to qualified individuals with disabilities and encourages both prospective and current employees to discuss potential accommodations with the employer.
 

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